SYKES Home
SYKES Home
Client
Client
SYKES
SYKES
Type
Type
Employer Branding
Employer Branding
,
,
Advertising
Advertising
Name
Name
"Redefining Work, One Home at a Time"
"Redefining Work, One Home at a Time"
About
About
We partnered with SYKESHome to reshape perceptions of remote work long before the pandemic. Our campaign, which ran in the UK, Germany, Cyprus, and the Nordic countries, introduced the concept of working from home, attracting thousands of applications in just one month.
We partnered with SYKESHome to reshape perceptions of remote work long before the pandemic. Our campaign, which ran in the UK, Germany, Cyprus, and the Nordic countries, introduced the concept of working from home, attracting thousands of applications in just one month.
Description
Description
Leveraging Instagram’s carousels, we launched "Your home can also be your... home office," which saw exceptional engagement. We also tapped into the emotional benefits of remote work with quirky, child-like doodles, highlighting how being close to family and pets is a unique advantage of working from home. In May 2020, with the UK facing widespread job loss, we launched a viral campaign offering 200 temporary remote vacancies. The result? Over 900 applications in 36 hours and 200 people hired during one of the UK’s toughest employment crises.
Leveraging Instagram’s carousels, we launched "Your home can also be your... home office," which saw exceptional engagement. We also tapped into the emotional benefits of remote work with quirky, child-like doodles, highlighting how being close to family and pets is a unique advantage of working from home. In May 2020, with the UK facing widespread job loss, we launched a viral campaign offering 200 temporary remote vacancies. The result? Over 900 applications in 36 hours and 200 people hired during one of the UK’s toughest employment crises.
services
Strategy
Recruitment Marketing
Graphic Design
Marketing Campaign
Copywriting
Social Media
Impact
SYKESHome didn’t just offer jobs—it changed mindsets. Through strategic design and storytelling, these campaigns proved that working from home wasn’t just a convenience, but a way to prioritize well-being, flexibility, and security.
Credits
Strategy
Recruitment Marketing
Graphic Design
Marketing Campaign
Copywriting
Social Media
Quote
SYKESHome didn’t just offer jobs—it changed mindsets. Through strategic design and storytelling, these campaigns proved that working from home wasn’t just a convenience, but a way to prioritize well-being, flexibility, and security.
